Laura Ashley

OCC

Laura Ashley is a textile and fabric company started in 1953 by Laura and Bernard Ashley. Following Audrey Hepburn’s appearance in “Roman Holiday”, interest in the company skyrocketed. From humble beginnings in the Ashley’s kitchen, Laura Ashley has consistently differentiated themselves from the competition through innovation and ingenuity.

Laura Ashley have embraced the cloud as part of their digital strategy to bring the brand into the modern day and allow them to appeal to a new demographic of internet natives. OLR have formed a partnership with Laura Ashley to realise their digital ambitions and Oracle Commerce Cloud is the first step in that direction.

With a complex design your own section for Made to Order and Made to Measure items for which Laura Ashley are famous, OLR have shown that OCC is the right platform for any retailer looking to transition to the cloud.

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