News
OLR clients Stein Mart and Reitmans to speak at Oracle Retail CrossTalk 2011
Two of OLR’s clients will be speaking at CrossTalk about the success they have had with the latest release of the Oracle Retail solution set.
Join Stein Mart on Wednesday afternoon for Delivering on the Promise of More Fashion, Less Price.
Stein Mart captivates the customer through multiple media including online, in-store, and mobile—and entices its customers to engage with incentives on email, Facebook, and member-only access. Behind the scenes, Stein Mart embarked on a transformation to maintain merchandise freshness, improve margins, and enable faster response to market opportunities. With the help of Oracle Consulting Services, OLR, and UC4, Stein Mart is moving from legacy to Oracle Retail Merchandising, Planning, and Allocation applications in a phased and logical approach. Stein Mart has begun leveraging Oracle Retail applications to improve its merchandising operations by gaining better insight into customer preferences and executing changes to enhance the customer experience, while improving store and item performance. Learn how Stein Mart equips merchandising and planning teams to better understand their customers and deliver compelling and fresh offerings with the recent deployment of Oracle Retail Merchandise Financial Planning and Location Planning and the help of Oracle Consulting Services.
On Thursday morning, Diane Randolph, CIO of Reitmans, will be speaking at a panel entitled Transformation Designed to Deliver Real Value at Reitmans.
Reitmans’ superior customer service, quality products, and unbeatable prices have made the company Canada’s leading fashion brand. Reitmans offers affordable fashion to all women as a company that is Designed for Real Life®. In 2010, Reitmans extended the partnership with Oracle to help transform its merchandising and supply chain operations to support growth across seven brands and more than 950 stores. The goal of the project is to optimize the performance of fashion merchandise, including item selection that aligns with customer demand, assortment planning, inventory replenishment, and zone-level pricing and clearance. In order to gracefully move from a highly customized legacy environment, Reitmans developed a strategic plan to deliver value while maintaining superior customer service with OLR and Oracle.
Oracle Retail Cross Talk is June 20-25th in Washington, D.C. To learn more, please visit www.oraclecrosstalk.com, or email CrossTalk@OLRretail.com.